Please call a Sales Associate at 888.567.7632 to receive your Free Swatches.
About Colors
Please call a Sales Associate at 888.567.7632 to receive your Free Swatches.
In 1972, Lane bought a small reclining chair company in Tupelo, Mississippi named Action Industries. Action Industries was founded in 1970 by Bo Bland and Mickey Holliman. Action sustained tremendous growth through gains in market share and product diversification over the next 20 years becoming a major force in the upholstered furniture industry. Today, the wood and upholstered divisions have become Lane Home Furnishings. Lane Furniture Industries is owned by Furniture Brands International which also owns other well known brand name companies... Broyhill, Thomasville, Drexel Heritage and Maitland Smith.
Lane furniture today is perfect for the Comfortably Eclectic and Thrifty Traditionalist. As the leader in upholstery furniture and home entertainment, Lane upholstery and entertainment products offer the ultimate in consumer comfort and convenience. Lane offers features like perfect pitch adjustment and zero gravity recline mechanisms, and optional power headrests, tablet style tables, in-arm storage, functional cup holders, and chaise-style reclining, all backed by a quality of product warranty. With all these features and more, Lane furniture has truly fulfilled the vision of comfortable quality innovative furniture which began in 1907 with John Edward, and Edward Hudson Lane.
Originally known as Standard Red Cedar Chest Company, Lane Furniture began as a father and son business venture. John Edward Lane, a railroad tycoon who founded the town of Altivista Virginia, invested 500 dollars into a packing box plant, giving his son the opportunity to build his own cedar chest crafting business.
In 1922, Lane officially adopted the family name, began an aggressive national advertising campaign, and launched a research and development program. With updated knowledge and relevant data gathered from these adventures, Lane created a sales force evolution moving away from typical commission based sales and developing a dedicated sales force. The effects of this allowed for broadened distribution and branding of the Lane company name and accounted for exponential success through the Great Depression.
Much was gained from experience and knowledge of the industry and the customer. Lane began to recognize the importance of creating an emotional bond between the consumer and the brand. Leveraging the power of celebrities, they launched a campaign that would propel the company into a successful case goods manufacturer of cedar chests, television cabinets, occasional tables, and accent pieces.
During 1967 to 1970, Lane Furniture acquired Hickory Chair, and reclining upholstery specialist Action Industries. They opened the Verona facility which specialized in producing recliners and purchased an additional development facility for manufacturing in-house reclining mechanisms.
In the 80’s, Lane merged with the well known Interco, who owned the popular name brands of Ethan Allen, Broyhill, London Fog, Converse, and Florsheim Shoes. With a $42 Million sales volume in place, Lane merged with the St Louis based Interco and opened the Saltillo factory which produced Recliners and Motion furniture and the Belden facility. Today, Lane is known for helping customers achieve their greatest desire for great style, casual comfort, all backed by prices that almost anyone can afford.
In 1972, Lane bought a small reclining chair company in Tupelo, Mississippi named Action Industries. Action Industries was founded in 1970 by Bo Bland and Mickey Holliman. Action sustained tremendous growth through gains in market share and product diversification over the next 20 years becoming a major force in the upholstered furniture industry. Today, the wood and upholstered divisions have become Lane Home Furnishings. Lane Furniture Industries is owned by Furniture Brands International which also owns other well known brand name companies... Broyhill, Thomasville, Drexel Heritage and Maitland Smith.
Lane furniture today is perfect for the Comfortably Eclectic and Thrifty Traditionalist. As the leader in upholstery furniture and home entertainment, Lane upholstery and entertainment products offer the ultimate in consumer comfort and convenience. Lane offers features like perfect pitch adjustment and zero gravity recline mechanisms, and optional power headrests, tablet style tables, in-arm storage, functional cup holders, and chaise-style reclining, all backed by a quality of product warranty. With all these features and more, Lane furniture has truly fulfilled the vision of comfortable quality innovative furniture which began in 1907 with John Edward, and Edward Hudson Lane.
Originally known as Standard Red Cedar Chest Company, Lane Furniture began as a father and son business venture. John Edward Lane, a railroad tycoon who founded the town of Altivista Virginia, invested 500 dollars into a packing box plant, giving his son the opportunity to build his own cedar chest crafting business.
In 1922, Lane officially adopted the family name, began an aggressive national advertising campaign, and launched a research and development program. With updated knowledge and relevant data gathered from these adventures, Lane created a sales force evolution moving away from typical commission based sales and developing a dedicated sales force. The effects of this allowed for broadened distribution and branding of the Lane company name and accounted for exponential success through the Great Depression.
Much was gained from experience and knowledge of the industry and the customer. Lane began to recognize the importance of creating an emotional bond between the consumer and the brand. Leveraging the power of celebrities, they launched a campaign that would propel the company into a successful case goods manufacturer of cedar chests, television cabinets, occasional tables, and accent pieces.
During 1967 to 1970, Lane Furniture acquired Hickory Chair, and reclining upholstery specialist Action Industries. They opened the Verona facility which specialized in producing recliners and purchased an additional development facility for manufacturing in-house reclining mechanisms.
In the 80’s, Lane merged with the well known Interco, who owned the popular name brands of Ethan Allen, Broyhill, London Fog, Converse, and Florsheim Shoes. With a $42 Million sales volume in place, Lane merged with the St Louis based Interco and opened the Saltillo factory which produced Recliners and Motion furniture and the Belden facility. Today, Lane is known for helping customers achieve their greatest desire for great style, casual comfort, all backed by prices that almost anyone can afford.
You are making an investment in new furniture for your home. With our 5 Year Extended Warranty Plan you can protect your investment against accidents. For a small charge you are covered for 5 years, bumper to bumper.
This covers almost anything that can go wrong including:
• All stains and dye transfers onto surface of the upholstery
• Punctures, rips and burns
• Breakage of frames and springs
• Breakage of recline mechanisms
• Liquid marks and rings
• Warping
• Failure of any electrical motor or component
• Gouges, dents, scratches and chips
All you need to do is call our 800 number and a US based agent will take care of you ASAP. Add our Protection Plan to your order today because - Life Happens -and when it does know that you are covered!
White Glove Delivery & Setup
With our Signature White Glove Delivery your furniture will be delivered by a specialized furniture carrier. White glove carriers are different from common carriers in that they provide the customer with many benefits throughout the delivery process.
This Signature Service level provides an appointment setup at your convenience within a 4 hour time window. A two-man delivery to inside your residence to the room you choose. This service includes carrying the product up two flights of stairs from the building threshold. Once the product is in the room you desire, the shipper will unpack the product and provide basic setup that requires no tools (i.e. will set pieces next to each other, or on top of each other). The shipper will also remove and dispose of all packaging.
In 1972, Lane bought a small reclining chair company in Tupelo, Mississippi named Action Industries. Action Industries was founded in 1970 by Bo Bland and Mickey Holliman. Action sustained tremendous growth through gains in market share and product diversification over the next 20 years becoming a major force in the upholstered furniture industry. Today, the wood and upholstered divisions have become Lane Home Furnishings. Lane Furniture Industries is owned by Furniture Brands International which also owns other well known brand name companies... Broyhill, Thomasville, Drexel Heritage and Maitland Smith.
Lane furniture today is perfect for the Comfortably Eclectic and Thrifty Traditionalist. As the leader in upholstery furniture and home entertainment, Lane upholstery and entertainment products offer the ultimate in consumer comfort and convenience. Lane offers features like perfect pitch adjustment and zero gravity recline mechanisms, and optional power headrests, tablet style tables, in-arm storage, functional cup holders, and chaise-style reclining, all backed by a quality of product warranty. With all these features and more, Lane furniture has truly fulfilled the vision of comfortable quality innovative furniture which began in 1907 with John Edward, and Edward Hudson Lane.
Originally known as Standard Red Cedar Chest Company, Lane Furniture began as a father and son business venture. John Edward Lane, a railroad tycoon who founded the town of Altivista Virginia, invested 500 dollars into a packing box plant, giving his son the opportunity to build his own cedar chest crafting business.
In 1922, Lane officially adopted the family name, began an aggressive national advertising campaign, and launched a research and development program. With updated knowledge and relevant data gathered from these adventures, Lane created a sales force evolution moving away from typical commission based sales and developing a dedicated sales force. The effects of this allowed for broadened distribution and branding of the Lane company name and accounted for exponential success through the Great Depression.
Much was gained from experience and knowledge of the industry and the customer. Lane began to recognize the importance of creating an emotional bond between the consumer and the brand. Leveraging the power of celebrities, they launched a campaign that would propel the company into a successful case goods manufacturer of cedar chests, television cabinets, occasional tables, and accent pieces.
During 1967 to 1970, Lane Furniture acquired Hickory Chair, and reclining upholstery specialist Action Industries. They opened the Verona facility which specialized in producing recliners and purchased an additional development facility for manufacturing in-house reclining mechanisms.
In the 80’s, Lane merged with the well known Interco, who owned the popular name brands of Ethan Allen, Broyhill, London Fog, Converse, and Florsheim Shoes. With a $42 Million sales volume in place, Lane merged with the St Louis based Interco and opened the Saltillo factory which produced Recliners and Motion furniture and the Belden facility. Today, Lane is known for helping customers achieve their greatest desire for great style, casual comfort, all backed by prices that almost anyone can afford.
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